From the first sketches to the production of prototypes, the in-house styling team of ten persons conceives the whole lines of the three brands for each season.
From fabrics to accessories, from buttons to rivets, thousands of samples and products fill walls and shelves of the style department during the period of the design
of the collection.
On both brands, 4 collections are designed for each season: 2 men's collections (SERGE BLANCO and JOE SAN), one women's collection (JOE SAN) and a kids'collection (SERGE BLANCO). More than 300 pieces per collection are created by the styling team.